Rolex 1941 Ad poster

This French Rolex advertisement, published in the newspaper La Presse on December 6, 1941, is a vintage ad connecting the Oyster watch with aviation and military pilots. During the 1930s and 1940s, Rolex ran several campaigns highlighting pioneering aviators who wore their watches while setting speed and distance records, establishing a link between the brand and the golden age of aviation. As World War II began, Rolex watches were favored by pilots, including those in the British Royal Air Force (RAF), and models like the "Oyster Pioneer" were sold in Canada to servicemen heading overseas. The ad emphasizes the watch's practical features as vital equipment, such as being waterproof, shockproof, and antimagnetic.

Museum-quality posters made on thick matte paper. Add a wonderful accent to your room and office with these posters that are sure to brighten any environment.

• Paper thickness: 10.3 mil
• Paper weight: 189 g/m²
• Opacity: 94%
• ISO brightness: 104%
• Paper is sourced from Japan